ProLink+ Upgraded with a New Look and Enhanced Functionality

ProLink+, our software solution to assist states with their Homeowner Assistance Fund (HAF) deployment, has been upgraded with a new look and enhanced functionality. Our webinar series in April and May of this year, where we discussed HAF deployment challenges and our holistic approach, was attended by over 30 states altogether. We are excited to have practically half of the nation showing interest in ProLink+. In the upcoming June 16 webinar, we plan to reveal the new look and enhanced functionality, which will make HAF deployment even more efficient for states.

Click here to sign up for our 30-minute webinar on June 16 and reserve your spot today!

New Look

The Homeowner Portal received a face lift! The navigation is more intuitive and the portal is now mobile friendly. The redesign helps the HAF roll-out in your state be more effective because homeowners will find it even easier and faster to submit applications and supporting documentation.

Enhanced Functionality

The new DocuSign feature supports digital signatures for the applicant’s Hardship Affidavit. The homeowner receives an email notification with a link; with just a click of a button, the homeowner can sign the Hardship Affidavit anywhere, anytime.

Join us for the live demo of these new features on June 16 at 1PM Eastern. Sign up today!



ProLink+ Webinar Series for Homeowner Assistance Fund (HAF) Deployment

We are hosting a webinar series via Zoom on Homeowner Assistance Fund (HAF) Deployment. So far, we have hosted two 30-minute webinars on the subject, both of which were a rousing success with great turnout. A total of 25 states have attended our webinars  thus far. We are excited to have practically half of the nation showing interest in ProLink+. We expect an even higher turnout for our main 90-minute webinar on May 26, when we plan to showcase a live demo of ProLink+.

Click here to sign up for our 90-minute webinar on May 26 and reserve your spot today!

In case you missed either of the first two webinars, check out a recording of our the May 12 webinar below:

A Packaged Solution for Immediate HAF Deployment

ProLink has teamed up with E&A Team, Inc. to deliver a turnkey, package solution to states for the immediate deployment of the Homeowner Assistance Fund (HAF) authorized under the American Rescue Plan Act. E&A Team has been trusted for more than 25 years to provide the highest quality compliance solutions and training for the multifamily housing industry, and we are excited to work with them.

What is the Homeowner Assistance Fund?

HAF refers to funds prioritized to homeowners under the American Rescue Plan Act. These funds are available to homeowners who have experienced the greatest financial hardships. You can read more about the HAF and American Rescue Plan Act here.

Where Does ProLink+ Fit In?

ProLink+ is a proven technology that serves states for the Hardest Hit Fund program. We are upgrading the technology to meet the needs of today’s Homeowner Assistance Fund. ProLink+ comes to the rescue and provides U.S. states with the cloud-based software they need to manage emergency fund deployment effectively and efficiently.

Virginia Housing Case Study: Showcased at NCSHA

ProLink Solutions has developed a Case Study on Virginia Housing Asset Management. ProLink Solutions is proud to say that we are a Platinum sponsor of the HFA Institute of 2021, supporting the Affordable Housing industry as well as the National Council of State Housing Agencies (NCSHA).

Who is Virginia Housing?

Created in 1972, Virginia aims to provide Virginians with quality, affordable housing. They provide mortgages for first-time homebuyers and finance apartment communities and neighborhood revitalization efforts. Virginia Housing receives no state taxpayer dollars to fund our programs. Instead, they contribute a significant portion of the net revenues each year to help meet Virginia’s most difficult housing needs.

Kara Nickerson, an Asset Manager at Virginia Housing, states, “Asset management can be defined as the process of monitoring the health of your individual assets and maximizing the collective value of your portfolio.”

How does Virginia Housing use ProLinkHFA?

“Virginia Housing uses ProLinkHFA as our ‘one-stop’ for tracking all asset management activities – physical inspections and full-on financial monitoring. ProLink provides functionality for each step along the way.  We are able to keep related inspection notes and track follow-ups as well as corrective action replies from owners and management agents, all in one spot,” says Kara.

What else does ProLinkHFA do?

Kara continues, “Asset Management activities and functions are only a link in the chain of Virginia Housing’s use of ProLink in an integrated way.  Multifamily development and underwriting, capital markets, federal tax credit allocation, tenant compliance, and loan servicing work are all represented.  This all sums to the advantage of ProLinkHFA as a beginning-to-end, usable system.  We couldn’t turn back to a steppe process now that ProLinkHFA has paved the way and added lots of efficiency!  It’s very valuable to our operation.”

How ProLink+ Can Help States Deploy Homeowner Assistance Funds

As a result of the COVID-19 pandemic, millions of Americans have had difficulty keeping their mortgages and associated homeownership expenses current.  Across the country, one in 10 homeowners with a mortgage are behind on payments.

The American Rescue Plan Act

The American Rescue Plan Act, signed into law on March 11, 2021, provides nearly $10 billion for states, territories, and tribes to provide financial assistance to our country’s most vulnerable homeowners.  The approximate allocations include:

  • A minimum of $50 million for each state, the District of Columbia and Puerto Rico;
  • $30 million for the territories of Guam, American Samoa, the United States Virgin Islands, and the Commonwealth of the Northern Mariana Islands;
  • An explicit mandate to prioritize socially disadvantaged households;

The Plan prioritizes funding for homeowners that have experienced the greatest hardships, and amounts disbursed from the fund may be used for “qualified expenses,” which include:

  • Mortgage payment assistance
  • Financial assistance to allow for costs of reinstatement or other costs following a default or forbearance period
  • Mortgage principal reduction
  • Facilitation of mortgage interest reductions
  • Payment assistance for utilities, internet service, homeowners’ and flood insurance payments, and homeowners’ association and condominium association fees.

Find the Fact Sheet about the American Rescue Plan published by the U.S. Treasury here:

ProLink+: A Cloud-Based Software Solution for Emergency Fund Deployment

ProLink+ comes to the rescue and provides U.S. states with cloud-based software they need to:

  • Quickly deploy their Program with a streamlined, multi-language Application;
  • Sub-allocate funds for administration by eligible third parties;
  • Assign approved Counselors (optional);
  • Target a portion of funds to socially disadvantaged populations;
  • Pre-screen applicants for eligibility;
  • Screen and prevent duplicate fraudulent claims;
  • Accept PDF or mobile photo uploads of required documentation; and
  • Provide real-time status updates.

The back-end “Administrator Portal” provides:

  • Access to Applications and online responses;
  • Underwriting and status tracking of Applications;
  • Dashboard analytics and metrics;
  • Status of reservations, disbursements, and recovered funds;
  • Reporting to meet U.S. Treasury requirements.

Contact ProLink Solutions today for more information and product demo. Contact us at